The leaks I can see from the public listing
Title, bullets, A+, reviews, brand defense, and obvious ad-real-estate problems. Storefront URL only — no Seller Central login until we agree to work.
Services · Convertir
Listing SEO
Paid clicks into a weak listing is how agencies fake ROAS.
Best fit: traffic that does not turn into orders
Answers
Listing written for shoppers and Alexa for Shopping
Reviews
Copy mined from real questions, not a keyword tool
Ads
On-page claims match what you are bidding on
Amazon’s shopping assistant now reads the whole listing — attributes, A+, Q&A, reviews. Titles without answers get skipped in the response, not just buried in the grid.
I rewrite from the questions in your reviews. The page has to tell a human and a model the same story the ads are paying for.
If the main image or the offer is the conversion leak, I will say so instead of rewriting bullets around a bad photo.
Who this is for
Brands spending on ads whose conversion rate is the real ACOS problem, or whose listings have not been rewritten since Alexa for Shopping started reading the whole page.
Who it is not for
A synonym dump. I will not stuff the title until it reads like a keyword cloud. That era is over.
How the work actually runs
01
Read the page
Title, bullets, backend, images, reviews, Q&A. What does the assistant actually have to work with?
02
Mine questions
Pull the 10 questions shoppers already asked. Those become bullets, A+ modules, and image notes.
03
Rewrite
Title that ranks and converts. Bullets that answer. Backend that does not waste characters.
04
Align ads
If ads promise a use case the listing does not mention, we fix one of them. Usually the listing.
What is in the workstream
- Title and bullet rewrite
- Backend search terms
- Review-mined Q&A
- Attribute and browse-node check
- Conversion-focused image notes
- Claim consistency with ad copy
- Hero-ASIN first, rest of catalog in cadence
- Notes for A+ if the page still has unanswered questions
Week one
Read reviews, Q&A, and the current listing. Deliver a title/bullet/backend pass on the hero ASINs, plus image notes the designer (or you) can actually shoot.
Every week after
Rewrites from review questions, backend terms, claim consistency with ads, and notes on which image or bullet is still leaking conversion.
On this workstream’s desk
Named seats, not a logo wall. Each page says the job, the rail, and what still has to happen in Seller Central or the Ads Console.
Helium 10
H10, Cerebro, MagnetReverse-ASIN and seed-keyword research (Cerebro, including Magnet) so listings and exact campaigns start from real demand — then the search-term report decides.
Jungle Scout
JS, Keyword ScoutKeyword Scout, product database, and sales estimates as a second research lens — especially when Helium 10 and Jungle Scout disagree on volume.
FAQ
Do you also design images?
The listing-images workstream briefs the stack. Here I write title, bullets, backend, and what the page must answer. I do not run a design farm.
How many ASINs per pass?
Hero ASINs first. A catalog of 80 children does not get 80 custom novels in week one. We sequence.
Will you keyword-stuff the title?
No. The assistant and the shopper both punish it. Rank still needs the money terms — in a title a human would click.
Is this a one-time rewrite?
Hero pass is front-loaded. After that, listings move when ads, reviews, or competitors change — not on a forever retainer for commas.
This workstream on the free review
You do not need to hire it to find out if it belongs on the account. Send the public store link. I tell you whether this lever is leaking, whether I am the person to run it, and what week one would be.
Whether this desk is a fit
If I cannot show the leaks, I decline. You are not added to a roster. A “no” is a complete answer, not a follow-up sequence.
What week one would be
Harvest, defense, listing pass, or “not yet.” Named in writing — not a 40-slide deck and a 12-month PDF.
Capacity is limited because I work the accounts myself. The review is how we decide if this workstream belongs on yours.
Request a free reviewRelated workstreams
Listing Images
Main image, secondary stack, and infographic briefs written to win the click Search Query Performance says you are losing.
A+ Content & Stores
Premium A+, Brand Story, and Store modules that support both conversion and the shopping assistant.
Catalog & Variations
Parentage, stranded listings, suppressions, and backend terms — the catalog bugs that make ads look broken.
Brand Analytics
Search Query Performance, market basket, and share-of-voice — used as a weekly bid and listing input, not a quarterly slide.